We’re looking for a talented writer to support our content marketing strategy. You will work closely with the content marketing manager and wider central Marketing team to develop blog strategies for the various Group subsidiaries.
The successful candidate will:
- Help develop and execute blog strategies for the Group subsidiaries to ensure continued growth in traffic, engagement and conversions;
- Manage blog planning and scheduling to ensure all Group companies publish suitable, effective and regular content as required;
- Liaise with Group subsidiaries’ product marketing managers and other stakeholders to ensure their needs are addressed;
- Write short- and long-form content for the Group’s nine blogs:
o https://www.itgovernance.co.uk/blog
o https://www.itgovernance.eu/blog/en
o https://www.itgovernanceusa.com/blog
o https://www.vigilantsoftware.co.uk/blog
o https://www.itgovernancepublishing.co.uk/blog
o https://www.grcelearning.com/blog
o https://www.grcilaw.com/blog
o https://www.dqmgrc.com/blog
o https://blog.gdpr.co.uk/blog/
- Conform to the house style guide to maintain consistent tone and style and ensure factual accuracy;
- Stay up to date with information, news and trends to ensure we remain at the forefront of our industry;
- Analyse blog performance and identify areas for potential improvement, including ensuring content is optimised for SEO;
- Use new and emerging technologies such as generative AI to maximise the efficiency of all written content the Marketing team creates;
- Keep abreast of content marketing and digital writing best practice to ensure our target audiences get the content they need to help them meet their goals, while establishing the Group, and our products and services, as market leaders; and
- Provide support to the wider Marketing team as and when necessary.
To be successful in the role, you will have:
- Exemplary written and spoken English language skills;
- A demonstrable ability to manage a diverse workload to meet multiple deadlines;
- Flexibility, adaptability and an eagerness to learn (we know you’re unlikely to have a full working knowledge of the many standards, laws and best practices that apply to our industry so training will be provided, and you’ll always have access to the support you need);
- Knowledge of Google Analytics 4, Semrush and WordPress, although we will provide training as necessary; and
- Experience of writing for a B2B organisation, ideally in the cyber security or data privacy sectors, and experience of e-commerce.
To apply, send a CV and covering letter. (No agencies, please.)
Remuneration: £25,000 – £35,000, depending on experience.
Basis: Full-time, permanent.
Location: Home based within the UK.
We are an equal opportunities employer and welcome applications from candidates of any and all backgrounds.