Are you looking to progress to the next stage in your Marketing career? Do you want to play an important role in recruiting the most talented students across the globe to a world top 10 university?
Imperial College London is located in the heart of London’s ‘Albertopolis’, which is home to many of London's world-class museums, cultural institutes and scientific organisations.
It is a place where a community – united by their specialist focus on science, engineering, technology, medicine and business – makes life-changing discoveries and works together to find innovative solutions to the world's biggest challenges.
We are looking for a CRM and email marketing assistant to join our Marketing (Campaigns and CRM) team. The ideal candidate is someone with experience of building marketing communications in a CRM system, and who is adept at managing multiple tasks in a fast-paced environment.
This is a fantastic opportunity to support the implementation of the strategy, delivery and measurement of all central Imperial student recruitment focused digital communications.
You will help to deliver our CRM strategy in the form of email campaigns, contributing to driving forward the way in which we engage, educate, inspire and entertain prospective students, and ultimately drive interest in studying at Imperial.
Being involved in planning, designing, building, testing and reporting on email campaigns, you’ll use your creative and problem-solving skills and attention to detail, to provide timely information to the next generation of scientists, engineers, doctors and more.
The role will be ideal for someone who is looking for an exciting opportunity to learn and grow in a fast-paced environment.
This position requires an organised self-starter, who can juggle multiple projects. You will be responsible for:
- building engaging email marketing campaigns within our CRM system.
- helping to monitor and report on email performance and highlight trends in recipient behaviour.
- helping to prepare weekly and monthly reports monitoring the performance of email activity, identifying trends to drive continuous improvement and effectiveness.
- the set up, testing and scheduling of email campaigns.
- ensuring attention to detail and that email deadlines are adhered to.
The role will suit someone who has hands-on experience of using a CRM system, good knowledge of what the university admissions process entails, exceptional attention to detail and organisational skills, and a desire to get involved in operational and analytical projects.
- Experience working within an email marketing platform, scheduling emails and creating/updating audience segmentation
- Experience proofing email campaigns to a high standard
- Great attention to detail
- Excellent organisation, communication skills and strong analytical eye
- Ability to work within a fast-paced environment and effectively prioritise workload and work to set deadlines
- Self-motivated with the ability to work independently
- Advantageous (but not essential) to have experience using MS Dynamics
Please see the attached Job Description for further details.
This is a full time, open-ended position based at South Kensington Campus.
Imperial is currently trialling a Work Location Framework until early 2023. Hybrid working may be considered for this role and you may be expected to work 60% or more of your time onsite, with 40% the minimum time spent onsite. The opportunity for hybrid working will be discussed at interview.
As well as the exciting opportunities this role presents, Imperial also offer some great benefits to all staff including:
- 25 days annual leave, plus UK Bank Holidays and 6/7 College closure days per year at Christmas and Easter.
- Additional 10 days’ annual leave purchase scheme.
- SAUL pension scheme and possibility to transfer from other schemes, if eligible.
- Cycle to work scheme and season ticket loan.
- On-site nursery.
- On-site gym and swimming pool.
- Staff perks programme, covering a wide range of discounts and offers.
How to apply
Please complete our online application form. CVs are not accepted.
If you need reasonable adjustments or a more accessible format to apply for this job online, or have any queries about the application process, please contact Sabrina Cleary at Sabrina.Cleary@imperial.ac.uk
If you require any more information about the role please contact Caz Ulley, Head of Marketing at C.Ulley@imperial.ac.uk
- Job Description Marketing Assistant (CRM).pdf