Job Description
Avaliable Job Today Hours of work: Full Time
Responsible to: Social Media Manager
Work base: Home-based / Remote Working
Location: UK-based
Contract: Permanent
Start Date: TBC
Salary: £26,000 – £28,000 + 10% annual bonus
(salary depending on experience)
About Us
VFC (Vegan Fried Chick*n) is an audacious vegan food brand that launched in December 2020. On a mission to save chickens, we are challenging the norms for indulgent, feel-good convenience food. We are rebellious, playful and fuelling a food revolution that captures the heart and stomachs of a mainstream flexitarian audience. VFC has made a huge impact in a short period of time, and ruffled many feathers in the UK, US and Europe VFC and is now looking to expand its team with the hiring of a cluckin’ awesome Social Media Executive.
Join our rebellion and help us to do better for people, our planet and chickens.
Your opportunity
We are seeking a highly creative Social Media Executive who is passionate about social media marketing, feel-good food and animals to join our team in the UK. You will help manage our social media presence across all our platforms, including Instagram, Facebook, Twitter, YouTube, TikTok and LinkedIn.
The Social Media Executive will work closely with the Social Media Manager to ensure each platform delivers on the agreed social media strategy, supporting the development and growth of VFC’s social media presence and community. The role will require a high level of creativity and copywriting, basic design skills, strong data analysis and passion for all things social media.
This is a rare opportunity to work for a well-funded start-up at an early stage of the journey and help build a game-changing company. We are already making great progress expanding globally, launching in the UK, US, Netherlands, Iceland, Belgium and Spain, and big plans to launch in even more markets. The role holds tremendous potential for a cluckin’ awesome marketer to join an ethical business that aligns with their values.
The successful candidate will sit within the marketing team and report to the Social Media Manager. They will be pivotal in supporting the creative execution of the brand across all social media touchpoints.
Duties & Responsibilities
- Creating engaging and high quality organic content for all our social media channels, including Reels and TikToks
- Writing creative social media copy that inspires, educates and engages.
- Helping develop and deliver the monthly social media content plan, providing creative and wacky content ideas
- Managing and responding to our social media community and email enquiries in a timely manner, with the assistance of our Social Media Community Assistant
- Working with third parties, such as content creators, video editors and agencies for content creation
- Helping manage highly impactful influencer marketing campaigns
- Assisting with tracking insights and social media analytics and writing monthly, detailed reports on social media performance to determine efficacy and areas for improvement
- Active social listening to keep up with pop culture and trends, to ensure VFC’s content is relevant and reactive
- Monitoring industry trends and platform updates to improve and optimise VFC’s social media activity
- Maintain industry, business, and product knowledge to stay ahead of the curve and provide the best possible customer experience.
Key Skills and Experience
- Minimum of 2 year’s experience in a social media marketing or content role
- Ideally from an agency background
- Expert knowledge and hands-on experience with all leading social media platforms, including Instagram, Facebook, Twitter, YouTube, LinkedIn and TikTok.
- Strong creative copywriting skills – sass and wit are essential.
- Strong communicator with the ability to articulate complex topics around veganism, animal agriculture and sustainability to a variety of audiences.
- Basic graphic design skills using Photoshop (essential)
- Experience in ideating, planning and creating highly engaging and creative social media content.
- Comfortable being in front of the camera and creating fun content.
- Good knowledge of Hootsuite or similar social media management tools.
Experience with high impact influencer marketing campaigns.
- Proven track record in the delivery of KPI-driven results.
- Ability to create and edit video content (desirable, but not essential).
- Ability to identify and analyse relevant social media data and analytics, providing insight and learnings.
- Highly organised and impeccable attention to detail. Able to handle multiple projects simultaneously and comfortable in a fast-paced working environment.
- Strong sense of responsibility and proactive attitude.
Benefits and details
- Annual salary £26,000-£28,000 (depending on experience)
- 10% annual bonus
- Potential travel opportunities
- 25 days holiday, plus bank holidays
- Pension contributions
- Cycle-to-work scheme
How to apply
To apply, please submit an up-to-date CV along with a paragraph stating why you want to work for VFC to alison@vfcfoods.comand imogen@vfcfoods.com.
Closing date for applications is Friday 31st March.
VFC is an equal opportunities employer; we welcome applications from all suitably qualified persons, regardless of their race, sex, disability, religion, sexual orientation, gender identity or expression, or age. We celebrate diversity and are committed to creating an inclusive environment for all members of the team.
Job Types: Full-time, Permanent
Salary: £26,000.00-£28,000.00 per year
Benefits:
- Company pension
- Cycle to work scheme
- Work from home
Schedule:
Supplemental pay types:
Education:
Experience:
- Social media marketing: 2 years (required)
Work Location: Remote
Application deadline: 31/03/2023
Apply
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