The Communications Manager – GM & Clothing is an integral part of the Product PR team responsible for helping deliver exciting PR campaigns and projects across the non-food business.
The role will have responsibility for supporting and managing a broad range of products and initiatives across Sainsbury’s, Habitat and Argos General Merchandise categories, including Toys, Electricals, Clothing, Home & Furniture and Beauty. You will act as PR lead on Sainsbury’s / Argos / Habitat brands / categories, consulting internal stakeholders to determine strategic opportunities and develop PR plans which deliver effective results.
You’ll have strong consumer PR experience and a keen interest in the media landscape, including social media. The ideal candidate will have a proven record of overseeing and executing campaigns for big brands in a fast-paced environment, which deliver clear results and support broader business objectives.
More about the role
- Network effectively with Commercial and Marketing teams in Coventry, Milton Keynes and Holborn, seeking information on category plans and feeding back to our teams and agencies
- Direct the team and manage third party suppliers such as PR agencies, design and production houses, third party brands and influencer agencies to deliver campaigns and plans
- Work with the Communications Executive and Communications Assistant to develop and own a cross-category proactive press office outreach programme, including solutions executed by the in-house team
- Work closely and collaboratively with the other Lifestyle Communications Managers to support the Senior Communications Manager on strategy and campaign development, as required
- Draft press releases, statements, copy, quotes, Q&As, briefs presentations and reports where required
- Ensure joined up communication with internal channels to amplify activity where relevant (including Marketing, Digital, Internal Comms, Store Comms and Customer Services)
- Plan, execute and manage media and influencer events, ensuring they are delivered to a high standard and maximise content creation opportunities and drive earned PR and social media coverage
- Brief and manage lifestyle PR photography shoots across brands, working collaboratively with in house and externals production teams
- Participation in out-of-hours press office rota
More about you
- Solid experience - ideally 5-7 years working in consumer PR with large consumer brands, in-house or in an agency: retail, fashion, interiors, consumer goods, beauty
- Good project manager – highly organised, manages well upwards and downwards
- Good people person – proactively builds and nurtures relationships, natural networker
- Solid contacts – journalists, media, agents across the lifestyle, interiors, beauty fashion and consumer media space
- Solution seeker and self-starter - overcomes obstacles to secure what is needed
- Excellent written and oral communication skills, as well as strong attention to detail
- Keen interest in lifestyle trends and competitor marketplace
- Event production as well as lifestyle and studio shoot production and management
In return you'll get
As a Communications Manager - GM & Clothing, you’ll receive a host of great benefits. As well as a competitive salary, you will receive a huge range of learning and development opportunities, 25 days holiday, a save-as-you-earn scheme, pension and staff discounts at Argos, Sainsbury’s and Habitat.
Work-life balance is important to us, so we offer our colleagues as much flexibility as possible in line with the needs of their role. We trust them to decide how, where and when they work, combining remote and collaborative working with a flexible approach to hours, giving them plenty of time and space for life outside of work whilst delivering against our business goals.
#LI-CE1
Holborn Store Support Centre and Home Sainsbury's Supermarkets Ltd 33 Holborn London EC1N 2HT