Apron was started by a group of people who’d spent years building products for a number of global fintech companies. But there was one problem that no-one was solving. Business payments. The kind that buy tomatoes, tiles, and till rolls. The kind that keep suppliers happy and business booming. The kind that, before you know it, eat up your entire day.
One million small businesses in the UK will spend 5 hours this week paying and reconciling invoices. Collectively, that's over 500 years.
Weekly.
And this is a problem that’s affecting entrepreneurs. Dreamers. Risk takers. Backbones of our communities. Imagine what they could do with this time instead. What would they build? What would they create?
That’s why we created Apron as a critical cog in the small business machine. We flip the payment experience from blocking business to boosting it. Apron weaves neatly into your workflow, and tightens it up, turning hours into minutes.
We are backed by Bessemer Venture Partners, with participation of Visionaries Club and the founders of Melio and Klarna.
- Create and execute full-funnel marketing campaigns that drive revenue growth and upsell and cross-sell opportunities.
- Develop and manage end-to-end campaigns, from ideation and planning to execution, reporting and optimisation.
- Collaborate with the wider product and distribution teams to create and execute campaigns that are aligned with business goals.
- Analyse customer data to identify trends and insights that inform campaign strategy.
- Manage customer segmentation and targeting to ensure that campaigns are personalised and relevant to the customer.
- Collaborate with content and creative teams to create compelling messaging and visuals that resonate with customers.
- Monitor campaign performance and use data to optimise campaigns for maximum impact.
- Collaborate with the customer success team to identify opportunities for customer advocacy and referrals.
- Stay up to date with industry trends and best practices, and continuously improve campaign performance.
Requirements
- Bachelor's degree in marketing, business, or related field.
- 3+ years of experience in marketing, with a proven track record of driving revenue growth through customer marketing campaigns.
- Experience building and managing end-to-end campaigns, including developing campaign strategy, creating messaging and visuals, and analysing campaign performance.
- Experience working cross-functionally, collaborating with product marketing, sales, operations, and demand generation teams.
- Strong analytical skills and ability to use data to inform campaign strategy and optimise campaign performance.
- Excellent written and verbal communication skills, with the ability to create compelling messaging and content.
- Strong project management skills and ability to manage multiple projects simultaneously.
- Self-starter with ability to work independently and as part of a team.
- Passion for customer-centric marketing and delivering exceptional customer experiences.
Benefits
- Competitive salary and a stock options
- Fully expensed tech
- Flexible holidays and WFH